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Being online means you will be attacked by intruders
NPR Future Tense, December 1, 2004

If your computer is connected to the Internet, especially by a broadband connection, it's being almost constantly probed by malicious hackers who are looking to enslave machines and use them to send spam, steal consumers' identities or launch "denial of service" attacks against computer networks.

Clean System to Zombie Bot in Four Minutes
Slashdot, November 30, 2004

According to the latest study by USA Today and Avantgarde, it takes less than 4 minutes for an unpatched Windows XP SP1 system to become part of a botnet.

Unprotected PCs can be hijacked in minutes
USA TODAY, November 30, 2004

Surfing the Web has never been more risky. Simply connecting to the Internet — and doing nothing else — exposes your PC to non-stop, automated break-in attempts by intruders looking to take control of your machine surreptitiously.

Those are key findings of a test conducted by USA TODAY and Avantgarde, a San Francisco tech marketing and design firm. The experiment involved monitoring six "honeypot" computers for two weeks — set up to see what kind of malicious traffic they would attract.

The Royal Gadgeteers
Chicago Tribune, May 1, 2004

Companies want to know what ‘influencers’ think about their latest gizmos.

Palm's Celebrity Guests
News.com, February 13, 2004

Lou Reed, one of the founders of the Velvet Underground and the author of a number of rock classics, recently suffered a personal loss: His Treo 600 got killed in a traffic accident

TED 2004 Interview
January, 2004

Want to create "buzz" about a new product? Go to Marcus Colombano, he's one of the premier influence marketers in the country. PalmOne choose Marcus to seed TED with the Treo600 phone. TEDizens will then seed the world.

Anatomy of a Buzz Campaign
Business 2.0,  December 08, 2003

Before Handspring could get customers talking on the Treo 600, it had to get them talking about it.

 






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